BASIT RAZA

Lawyer and Sports Consultant

Basit is an experienced Sports Consultant and Lawyer. Having graduated with a Bachelor of Law Degree from City University, London, in 2016, he has obtained varied experience in legal practice areas to include, Commercial, Dispute Resolution and Property Law.

Since 2019, Basit has also increasingly focused his efforts on the sports industry, joining a Sports Agency in Central London as a Sports Consultant. He has continued to focus and operate in the Sports Industry as an Independent Sports Consultant, across Football, Cricket, and Boxing, with a particular emphasis on Commercial Partnerships and Sponsorship deals/opportunities for athletes.

During this period, Basit has nurtured and developed a strong network of connections consisting of high-profile athletes, agents, sponsors, and brands, both in the UK and abroad.

 

Basit has been involved in commercial projects with athletes involving apparel brands, luxury fashion, book publishers, production companies and media platforms. His diverse background and experience in varied areas of the law and sports industry has enabled him to advise on all matters relevant to sports, including but not limited to: Commercial Agreements, Sponsorship and Endorsement Agreements, Player/Agent Representation Agreements and Commission Agreements.

 

His experience in the law and sports industry, in conjunction with his natural negotiation skills and a strong influence, ensures Basit can give pragmatic legal advice in a clear and concise manner and meet the needs of clients.

WORK

Academy Player advised on Representation Agreement with a Football Agency

A leading prospect from Burton Albion F.C academy sought advice in relation to a representation agreement with a football agency. BR Sports reviewed the terms of the agreement and advised the player and his family on proposed additions/amendments that should be made.

Academy Player advised on Representation Agreement with a Football Agency

A leading prospect from Burton Albion F.C academy sought advice in relation to a representation agreement with a football agency.

BR Sports reviewed the terms of the agreement and advised the player and his family on proposed additions/amendments that should be made.

 

Introduction Agency Agreement for a UK based Sports Agency

Zodiak Sports Group, a sports agency in the UK sought advice in relation to an introduction agency agreement being entered into with another sports agency for the transfer of a football player in Europe. Basit assisted Zodiak Sports Group with the preparation of the agreement, ensuring they were adequately protected when working on the transfer.

Introduction Agency Agreement for a UK based Sports Agency

Zodiak Sports Group, a sports agency in the UK sought advice in relation to an introduction agency agreement being entered into with another sports agency for the transfer of a football player in Europe.

 

BR Sports assisted Zodiak Sports Group with the preparation of the agreement, ensuring they were adequately protected when working on the transfer.

Academy Player signs Boot Deal

An academy player of Blackburn Rovers was offered terms to sign exclusively with a leading activewear brand and football boot manufacturer.


BR Sports broke down the terms of the contract for the player and his family, advised them of the points of concern and proposed amendments that should be made to ensure that the player was protected upon signing the contract.

Academy Player signs Boot Deal

An academy player of Blackburn Rovers was offered terms to sign exclusively with a leading activewear brand and football boot manufacturer. Basit broke down the terms of the contract for the player and his family, advised them of the points of concern and proposed amendments that should be made to ensure that the player was protected upon signing the contract.

Brokering Endorsement Deal between Apparel Brand and England Cricketer

BR Sports worked closely with the marketing team of an apparel brand and the representatives of an England Cricketer to facilitate a commercial partnership between both parties. This involved liaising with both parties, negotiating the terms of the partnership including the fee and deliverables involved.

Brokering Endorsement Deal between Apparel Brand and England Cricketer

Basit worked closely with the marketing team of an apparel brand and the representatives of an England Cricketer to facilitate a commercial partnership between both parties. This involved liaising with both parties, negotiating the terms of the partnership including the fee and deliverables involved.

USA National Cricketer Brand Ambassador Deal

BR Sports worked closely with a leading USA National Cricketer to secure a brand ambassador deal with a global money transfer brand.

 

BR Sports assisted the athlete in negotiating the terms of the agreement and advising him of the same. Following various discussions between both parties, the partnership commenced in August 2022.

USA National Cricketer Brand Ambassador Deal

Basit worked closely with a leading USA National Cricketer to secure a brand ambassador deal with a global money transfer brand. Basit assisted the athlete in negotiating the terms of the agreement and advising him of the same. Following various discussions between both parties, the partnership commenced in August 2022.